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Hi! I'm Jo. An international award-winning coach, behavioural expert, speaker, podcaster, No. 1 best-selling author and founder of The Change Creators.
Hi! I'm Jo. An international award-winning coach, speaker, podcaster, and founder of
The Change Creators.
Hi! I'm Jo. An international award-winning coach, behavioural expert, speaker, podcaster, No. 1 best-selling author and founder of
The Change Creators.
Leadership isn’t about fitting in - it’s about finding the courage to be you.
I know what it’s like to ‘reach the top’ and feel completely lost. After 20 years in senior advertising roles, I found myself on an executive team where I was publicly undermined, isolated, and stripped of confidence.
Leadership isn’t about fitting in - it’s about finding the courage to be you.
I know what it’s like to ‘reach the top’ and
feel completely lost. After 20 years in
senior advertising roles, I found myself on
an executive team where I was publicly undermined, isolated, and stripped
of confidence.
That experience could have broken me. And for a while, it did. But it led me somewhere far more meaningful.
One day, I saw a coaching course titled ‘The Courage to Be You’ and discovered the power of self-awareness, emotional intelligence, and human connection.
That journey led me to create
The Change Creators.
That experience could have broken me.
And for a while, it did. But it led me somewhere far more meaningful.
One day, I saw a course titled ‘The Courage to Be You’ and discovered the power of self-awareness, emotional intelligence, and human connection.
That journey led me to create
The Change Creators.
Who are
The Change Creators?
We’re a leadership development partner for teams who want to do things differently.
No fluff. No corporate jargon. Just bold, honest work that gets to the heart of what makes leadership effective.
We bring together insights from coaching and training over 5000 leaders and interviewing more than 150 Executives on our podcast to help teams break silos, strengthen relationships, and lead with confidence.
We’re a leadership development partner for teams who want to do things differently.
No fluff. No corporate jargon. Just bold, honest work that gets to the heart of what makes leadership effective.
We bring together insights from coaching and training over 5000 leaders and interviewing more than 150 Executives on our podcast to help teams break silos, strengthen relationships, and lead
with confidence.
Who are
The Change Creators?
We’re a leadership development partner for teams who want to do things differently.
No fluff. No corporate jargon. Just bold, honest work that gets to the heart of
what makes leadership effective.
We bring together insights from coaching and training over 5000 leaders and interviewing more than 150 Executives on our podcast to help teams break silos, strengthen relationships, and lead
with confidence.
Credentials
Credentials
Who we work with
Who we work with
Who we work with
From fast-growing scale-ups to established brands, we partner with leadership teams who are willing to do the work to be an effective team.
Our programmes are designed to support:
Our programmes are designed
to support:
New Leadership Teams
Helping newly formed Leadership teams become a high performing team.
Helping newly formed
Leadership teams become a high performing team.
Merged Leadership Teams
Guiding leaders as they navigate new dynamics and establish a cohesive way of working together.
Teams in Need of a Reset
Reigniting alignment, trust, and purpose for teams that have drifted off course.
OUR APPROACH
We get it. Leadership is a BIG responsibility.
We get it. Leadership
is a BIG responsibility.
We get it. Leadership is a BIG responsibility.
That’s why we focus on the human behind the title.
That’s why we focus on the human behind
the title.
We start with self-leadership - because before a team can align or make bold decisions, each leader needs the clarity and self-awareness to lead themselves well and connect with others effectively.
Our approach blends practical tools with honest conversations to uncover what’s really holding the team back. We don’t shy away from discomfort - we help teams lean into it.
The result?
Leadership teams that are more connected, more courageous, and better equipped to grow people and profits together.
We start with self-leadership - because before a team can align or make bold decisions, each leader needs the clarity and self-awareness to lead themselves well and connect with others effectively.
Our approach blends practical tools with honest conversations to uncover what’s really holding the team back. We don’t shy away from discomfort - we help teams lean into it.
We start with self-leadership - because before a team can align or make bold decisions, each leader needs the clarity and self-awareness to lead themselves well and connect with others effectively.
Our approach blends practical tools with honest conversations to uncover what’s really holding the team back. We don’t shy away from discomfort -
we help teams lean into it.
Book a call
OUR MISSION
To create workplaces where leadership teams lead with courage, clarity, and connection, so people feel seen, supported, and empowered to succeed
To create workplaces where leadership teams lead with courage, clarity, and connection
Our
values
Our values are at the heart of who we are and what we do.
We pride ourselves on living these daily to help our clients achieve success.
Accessible
We act with warmth, enthusiasm, empathy and generosity
Empowering
We guide our clients to activate their full potential by working with mindset, behaviours and skills
Candid
We are compassionately open and honest as this is where the best results happen
Future-focused
Courageous
Accessible
We act with warmth, enthusiasm, empathy and generosity
Empowering
We guide our clients to activate their full potential by working with mindset, behaviours and skills
Candid
We are compassionately open and honest as this is where the best results happen
Future-focused
Courageous
Future-focused
We continue to grow and progress our abilities to help businesses and individuals be future-fit
Courageous
We are passionate about inspiring others to step into their courageous zone
If you’re ready to break silos, spark new ideas, and build a culture where people and profits can grow together, we’re here for you.
If you’re ready to break silos, and build a culture where people and profits can grow together, we’re here for you.
If you’re ready to break silos, and build a culture where people and profits can grow together, we’re here for you.
Book a call
Meet the
team
Joanna
Howes
Founder of
The Change Creators Ltd, Leadership and Business Coach
Joanna
Howes
Founder and Leadership Coach
Anna
Brezsa-Timár
Business Manager and EDISC Accredited Coach
Anna
Brezsa-Timár
Business
Manager
Kevin
Howes
Creative
Director
Kevin
Howes
Creative
Director
Saheed
Ahamed Deen
Social Media Manager
Saheed
Ahamed Deen
Social Media Manager
Success
Abalaka
Marketing
Assistant
Success
Abalaka
Marketing
Assistant
Meet the
team
Joanna
Howes
Founder and
Leadership Coach
Anna
Brezsa-Timár
Business Manager
Kevin
Howes
Creative Director
Saheed
Ahamed Deen
Social Media Manager
Success
Abalaka
Marketing Assistant
What people
say
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!
Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and
providing guidance.
Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.
Working with Jo was, and remains,
life changing.
Her care, attention and gentle
but firm approach pushed me to
do things I didn't think I could.
In a nutshell she's remarkable and I cannot thank or recommend
her enough.
Kayt Hall
Executive Producer
What people
say
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!
Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.
Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.
Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Jo, thank you for your patience and always expert advice and suggestions. You are working wonders on me and helping HCUK move to another level!
It's amazing to see and be part of!Simon Luckhurst
Deputy Managing Director
Jo is an amazing leadership coach!
Her approachable, empathetic manner creates an open environment from the start, and has the right balance when it comes to challenging me, asking questions and providing guidance.Carina McLeod
CEO
Working with Jo was,
and remains, life changing.
Her care, attention and gentle
but firm approach pushed me to do things I didn't think I could. In a nutshell she's remarkable and I cannot thank or recommend her enough.Kayt Hall
Executive Producer
Courageous
conversations.
Courageous
conversations.
Courageous
conversations.
Authentic insights.
The Courageous Leaders Podcast explores the mindset and defining moments of bold leadership.
Join us for real stories, practical wisdom, and expert insights from remarkable leaders who inspire impact and growth.
The Courageous Leaders Podcast
explores the mindset and defining moments
of bold leadership.
Join us for real stories, practical wisdom, and expert insights from remarkable leaders who inspire impact and growth.
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[Connection]
[Performance]
Courageous Growth
Ready to lead with courage? Let’s start the conversation.
Book a call
Ready to lead with courage?
Let’s start the conversation.
Book a call